Budweiser InBev's Corona Extra Beer Crates Made of Recycled Plastic
- Background: With sustainable development becoming an important goal in the industry, the beverage packaging sector is also seeking more environmentally friendly solutions. Schoeller Allibert collaborated with Waste Free Oceans to design the packaging for Corona Extra beer under Budweiser InBev.
- Solutions: They used recycled plastic waste from the maritime industry to make beer crates. This kind of crate not only has environmental significance in terms of its material. Moreover, Schoeller Allibert offers products with various size options, as well as top and bottom plate configurations, either with or without safety edges, to meet different logistics needs. In addition, the deposit scheme has also become an important measure to promote the circular management of beverage packaging. Consumers pay a deposit when purchasing beverages and get a refund when returning empty bottles, so as to encourage the reuse or recycling of the packaging.
- Achievements: The creation of this beer crate means that the ocean becomes a little cleaner with each crate. Schoeller Allibert is in a leading position in the industry in the field of recyclable plastic packaging, making a positive contribution to promoting the sustainable development of the beverage packaging industry. At the same time, the deposit scheme has achieved remarkable results in reducing waste and promoting the reuse or recycling of packaging. For example, the recycling rate in Denmark has reached 96%.